Russell Westbrook is slowly, but surely becoming known for his quirky fashion sense, thus he was spotted front row at Lacoste's Spring 2013 fashion show. He went preppy for the occasion in a head-to-toe look from the brand including one of their signature polos, yellow sneakers, and $165 L!VE...

In tandem with Nike's second ever Jordan Brand Classic at New York's Barclays center, Jordan Brand has unveiled two limited edition Jordan Melo M10 colorways — black for the East team and white for the West. The sneakers feature perforations at the vamp for ventilation, while a cityscape...

Following the announcement of its first Flight 23 store in New York, Jordan Brand unveils plans to open a second location in the Windy City. Signifying a move to the birthplace of Jordan Brand in a tribute to Michael Jordan himself, plans for the new Chicago store include a 36,000 square-foot...

Today sees Jordan Brand opening the Pearl Pavilion, located in New York City across the street from the mecca of basketball known as Madison Square Garden. The space celebrates Jordan's 30th anniversary while also honoring its fans by recognizing "the Michael Jordan in everyone." Visitors who...

Russell Westbrook for "ESPN" magazine's Photo Issue. Photo: ESPN 1.) Kevin Durant calls Russell "Sasha Fierce":"First, a bit about Westbrook, the style icon. For the cover story of our Photo Issue, The Mag aimed to run a spread with a fashion-forward athlete who also happens to play a sport

Jordan Brand presents a new shoe in the works with its "Tailored For Flight" teaser. In the teaser, we see a tailor busy at working crafting something destined for Russell Westbrook. Liking what he sees, the Oklahoma City Thunder point guard proclaims them ready for playoff action. Stay tuned...

Having done signature designs for its pro-skating team, eyewear label 9FIVE recently received a rare opportunity when Jordan Brand came calling. The request was straight forward yet nonetheless interesting – to create a line of player exclusive eyewear for Russell Westbrook. As a welcoming...

Following the likes of fellow athletes Carmelo Anthony, Chris Paul and Blake Griffin, Oklahoma City Thunder point guard Russell Westbrook is honored by Jordan Brand with his own edition of the Air Jordan 1 Retro High. This special edition pair perfectly embodies Westbrook's high-energy playing...

It's Official: Blake Griffin Joins Jordan Brand After rumors earlier in the week that Clippers power forward Blake Griffin would join Jordan Brand, it's been announced that Griffin is now officially the newest Jordan Brand athlete. Griffin joins fellow superstar Russell Westbrook and rookies...

Griffin, who signed with Nike during his rookie season in 2009-10, was wearing a royal blue version of the Jordan Brand Super Fly sneakers during the Clippers' season opener at home on Wednesday night against the Memphis Grizzlies. If this indeed marks a partnership, it will find the...

 

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