RUSSH Magazine announces its first ever App available to download for free with the release of the Dec/Jan issue on Dec 7, 2011. Collaborating with iconic Australian brand Le Specs to launch just in time for summer holidays (see their APP exclusive video bringing to life summer in Bondi, the...

Gillette Venus is excited to announce their first-ever Global Brand Ambassador, Jennifer Lopez. This afternoon, Jennifer and her amazing legs announced her partnership with the brand, revealed her new rendition of the iconic song "Venus," and launched the Venus Goddess Fund for Education, a...

NEW YORK, March 16, 2011 /PRNewswire/ — MAKE UP FOR EVER, the Paris based professional make up brand coveted by top industry artists, is launching its first ever print and online make up campaign that has not been digitally retouched (the ads have been certified by a notary public). The ad...

Kérastase Paris, the worldwide leader in professional luxury haircare is thrilled to announce the brand's latest launch coming to market this year – Kérastase Hair Coach Powered by Withings — the world's first-ever smart hairbrush – created in partnership with the leader in connected health,...

Who What Wear's Hillary Kerr is hosting the first ever live shopping event for Mary-Kate and Ashley Olsen's succesful subscription-based ecommerce site Stylemint and it starts right now! The two-hour interactive event will include style advice, sneak peeks of new products and exclusive,...

American bartender, Masahiro Urushido, has been revealed as Chivas Regal's first ever Chivas Master, winning the iconic whisky brand's inaugural bartender competition in style at the NoMad hotel in New York on July 15th 2014. Urushido was announced as the winner following a tightly-contested...

Royal Caribbean made an announcement today that will have Barbie fans jumping for joy. The first-ever Barbie experience at sea will invite girls to see what happens when Barbie becomes a part of their cruise vacation. The all-new Barbie Premium Experience, available exclusively on Royal...

This Fall/Winter 2011 season is the best time to shop at Barneys New York because AGNÈS B. is pleased to announce the launch of her first .AGNÈS B. Homme collection created especially for Barneys New York. In stores now, the fall/winter 2011 collection is available at Barneys New York on...

NEW YORK, United States— While the New York womens' collections have failed to land a car company to replace longtime title sponsor Mercedes-Benz, Cadillac has signed on to become the first-ever automotive backer of New York Fashion Week: Men's. "I am very much interested in taking Cadillac...

ALLURE ANNOUNCES FIRST-EVER INSIDERS' GUIDE TO BEAUTY & STYLE, A SPECIAL ISSUE FEATURING KATHARINE MCPHEE Available exclusively at ULTA Beauty stores Katharine McPhee talks to Allure about career struggles, growing up in Los Angeles, her role on NBC's Smash, and how she's grown into...

 

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