With this in mind, we introduce to you Nike's House of Innovation at Selfridges. Icon of all things sporting; the culture, the games and the spectacle, Nike, and their new home in Selfridges Ultra Lounge, seek to celebrate everything that makes sport great. With an action-packed programme...

Blue/Vivid Orange) Nike Air Force 1 - Denim Pack (Storm Blue/Vivid Orange) Nike Air Force 1 - Denim Pack (Storm Blue/Vivid Orange) Nike Air Force 1 - Denim Pack (Jersey Gold/Sport Red - House of Hoops Only) Nike Air Force 1 - Denim Pack (Jersey Gold/Sport Red - House of Hoops...

Regardless of how the Eastern Conference finals end up, Wade stays winning with the colorways on the Jordan Fly Wade, including these two just released pairs of House of Hoops exclusives. These pairs share an identical colorblocking scheme but in opposite colors. The red pair serves as Wade's...

Nike and Foot Locker have announced the opening of House of Hoops Brooklyn. Located on Fulton Street, the 1,500 square foot space will officially open its doors tomorrow, functioning as "an elevated stand-alone hub of all things performance and basketball-inspired" while featuring interior...

To cheer on for his favorite, a special FC Barcelona series of Bryant's signature, the Nike Zoom Kobe VI, in 2 variations. One representing the traditional Home Kit and the other in Bright Mango for this season's Third Kit, both are available starting today at House of Hoops London. House...

With the Nike LeBron 8 V2 Low 'Sprite' – Hitting Retailers, a lot of talks are happening and most of them favors this new sneaker. However, the coming two to three games will determine the future of the pair. This pair is all set to hit the 'House of Hoops' on Friday, and this is even sooner...

08 December, 2012 06:12pm | Posted in Nike | No Comments " Did Nike Basketball open the hoop flood gates or what? Nike released another colorway for LeBron James' tenth signature shoe, the Nike LeBron X 'Lava'. With all the colorways dropping for the LeBron X, it'll be hard to keep up. But...

Right across the street was Nike Basketball's conversion of a FootLocker/House of Hoops branch. As you may have followed during that weekend, Nike Basketball's theme was about #PerformTheUnreal. If you really think about it, Nike's brand guys are all superhuman and performing the unreal has...

While basketball great Michael Jordan wasn't taking part in these events, attendees definitely felt his presence during the last four days at Nike+ Festival of Sport 2012 in Shanghai largely thanks to the House of Flight exhibition. Curated by Jordan Brand, Nike and housed in a discreet...

is a stand-alone hub of all things Nike Basketball, with customers enjoying design imagery showcasing the history of the game, as well as premium opening weekend product releases including the Nike and Jordan Black History Month collections. In addition to exclusive and limited footwear,...

 

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