Lalique - the fragrance brand with bottles as beautiful as the scent inside them is celebrating it's twenty year anniversary with a special edition of their legendary fragrance - Lalique Edition Spéciale - 100ml EDT - $135 - a timeless floral with top notes of rose essence, iris, clove...

Calvin Klein is revamping their 'ck one' brand into a full lifestyle brand with a slew of ads that are popping up everywhere! One of the coolest promos that the brand has produced for the reinvention... the series of confessional-style model videos. A slew of top models sit down with...

I always start my exploration of a new Gucci fragrance by reading Gucci PR news releases and interviews with Gucci execs; these mini-manifestos on perfume are guaranteed to prompt laughter (though they possess not a bit of wit) and a combo of shock and respect (all that Gucci cares about when...

But it's always great to see hot Chris Evans, next summer's Captain America, appear shirtless and smoldering for Gucci! Chris alongside Evan Rachel Wood appear in the Gucci Guilty Pour Homme Fragrance ad available in stores early next year. Yep! You can thanks for this teaser stocking...

Gucci will launch Gucci Flora 1966, a new fragrance for women. Flora 1966 is a flanker to 2009′s Gucci Flora, and like that scent was inspired by the brand's "iconic floral print Flora", first used on a Gucci scarf created in 1966 for Princess Grace. It follows the recent flanker collection...

Jeans, underwear and fragrance... Calvin Klein Inc. is turning their "ck one" brand into a full lifestyle brand with a slew of TV, print and internet ads that will start running next month. The new black and white ads were directed by Steven Meisel (who shot the original ck one fragrance...

The packaging for French home fragrancing brand Geodesis is absolutley beautiful. Clean, stylish and interesting at the same time. I'm currently spritzing Tuberose everywhere because it's such a pretty, sparkling scent that is light and bright. Actually, it's definitely for those who like...

The other models are also Calvin Klein veterans, namely from the CK One lifestyle and Shock fragrance campaigns. David Sims photographed the campaign in New York, while Fabien Baron, of Baron & Baron, created the concept alongside Calvin Klein's in-house agency, CRK. Calvin Klein CEO Tom...

Christian Louboutin will extend its brand into beauty, it was announced today, in a joint venture with Batallure Beauty LLC. Batallure is a brand and business-development company that has a number of clients including Abercrombie & Fitch, Macy's, and Sephora. The plan is to take the iconic...

Our hearts are a-flutter on hearing the rumour that Gucci is set to broaden its fragrance brand into a full-on beauty house. Erm, hello! the Italian fashion house and its licensee, Procter & Gamble Prestige announced that they have inked in a renewal of their current licensing agreement....

 

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