Well, that's about how much Jane Aldridge's parents forked over to help catapult Sea of Shoes to what it is today. Don't get us wrong, we frequent the site and gawk at the glossy images of covetable steppers on the reg. But between the fancy footwear (the blog's main selling point) and a...

Jane Aldridge was the reigning queen of teen bloggers when she launched Sea of Shoes in 2007. Two years later, the Texas native was donning Chanel Haute Couture to the Crillon Ball in Paris. With her bright flame red hair and porcelain doll skin, the 22-year-old blogger's look is as unique as...

In this installation of our Blogger Style feature, we introduce to you the lovely Paula. Paula writes the blog ‘ Pink Bow ‘, an online diary jam packed with everything from art and fashion to beauty, food and literature. Her style is what I'd describe as classic and feminine with a vintage...

Rumi Neely's Fashion Toast has become one of the world's most popular fashion blogs with over one million unique hits a month. She has been featured in Elle, Lucky, Italian Vogue, American Vogue, and Nylon. Rumi's 5 Favorites: Favorite Movie: Igby Goes Down "I never get sick of watching...

While the biggest mainstream fashion news unearthed over the weekend seems to be the rumor of Anna Wintour receiving the Legion d'Honneur , the style blogosphere is rife with good bits. This morning, Sea of Shoes' Jane Aldridge revealed that she's been hanging out in New York and was...

Pinoy fashionista and blogging sensation Bryan Boy keeps close ties with a certain blogger whose posts draw me in, time and time again. Rumi and BryanBoy on a picnic Half-Japanese, California girl Rumi Neely effortlessly stuns you with her profound and tearfully natural style prowess. This...

Sea of Shoes' Jane Aldridge recently returned to le Bal des Débutantes in Paris — after making her own grand entrée into Society in 2009 — to document all the couture gowns, calligraphed place settings and aggressively tonged 'dos that define "this once-in-a-lifetime evening." Teen Vogue's...

× BEVERLY GROVE—Join superstar blogger Rumi Neely of Fashion Toast at Satine this Thursday, January 29th as she celebrates her very own clothing line Are You Am I. The party is happening from 7 to 9pm at 8134 W. 3rd St. Come prepared to play dress up and be sure to RSVP to...

Photos courtesy of Rumi Neely Rumi Neely has done more than just pave the way for today's top bloggers. A style icon since Fashiontoast first launched six years ago, the LA-based blogging vet singlehandedly created the minimalist movement, showcasing how to expertly blend futuristic designer...

2011|04:27 PM POP CULTURE TRENDSETTERS: If you've ever checked out the wildly popular blog, Sea of Shoes, you know that Jane Aldridge has impeccable taste in shoes and fashion sense. The 19-year-old recently graduated high school and has put off university for now, in the meantime, she will...

 

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