sadly, there won't be an exact replica of that one, but there will be a top and skirt "inspired" by Williams' gown available in selected stores when the Exclusive Conscious Collection is launched. So if you want some serious red-carpet glamour that's eco-friendly too, you know where to go!...

See, the glam-gone-green concept has been floating around for some time: H&M produces seasonal Conscious Collections, crafted entirely from 100% organic cotton; Eco-Age creative director and wife of Oscar-winning actor, Colin Firth, Livia Firth, is a well-know sustainable fashion...

YORK, Mar 30, 2011/ — Hitting all H&M stores beginning April 14, 2011, the debut of the Conscious Collection marks an ongoing range for women, men and kids, made from environmentally adapted and greener materials such as organic cotton at H&M. Sustainability is always in fashion at H&M and...

I'm sure no one will say they don't want to be green, but how does one actively ensure they make green choices when it comes to fashion? H&M has made it a whole lot easier with the launch of the H&M Conscious collection - it is a small, carefully cultivated collection of sweet and simple white...

The Exclusive Conscious collection will be available in select H&M stores on April 12.In the meantime, click inside for more images. Share this story.. Disclosure: Please note that this post may contain one or more sponsored links. If you happen to shop using these links, Mama's A Rolling...

that I can't resist these kind of colors, white, nude and soft e this collection it's all about that! I'll tell you a secret, tomorrow I'm going to the H&M and I need to buy some of these pieces, please!! É hoje meninas, hoje que tenho de ir ao banco pedir um empréstimo! Amanhã...

Romantic Folklore is the theme of the H&M Fall 2011 Conscious Collection featuring more sustainable style. The sweet romance of Swedish folklore is the major influence for the Conscious collection this fall, proving that sustainability and style are second nature at H&M. Every piece in the...

H&M launched their first Conscious Collection this past Spring. The line brings an eco-friendly approach to the retailer by using sustainable fabrics including organic cotton, Tencel and recycled polyester. H&M's fall Conscious Collection is available today. 1 Comment

18-year-old Dakota Fanning opted for what appears to be a beyond-her-years Prada gown at the 2012 White House Correspondents' Dinner, while Ginnifer Goodwin who also attended– and known for her unconventional take on fashion in the spotlight – went for a H&M Conscious Collection dress,...

Take, for example, this soon-shoppable lace dress and neckpiece combo from H&M's Spring 2014 Conscious Exclusive Collection. Although the general idea is ... familiar, the freedom a detachable element contributes is really quite ingenious. Below, we've bricoleur-ed together a timeline that...

 

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