Thursday evening Joe Fresh celebrated the opening of the brand's new flagship location in New York City. More than 800 guests hit the fashionable opening bash at the new 510 Fifth Avenue location, including New York City Mayor Michael Bloomberg. Michael Bloomberg reportedly RSVP'd to the...

Joe Fresh is opening their first stand-alone store in Ottawa at the St Laurent Centre on Wednesday February 27th! Why come on opening day? I'll tell you why! If you come in on the 27th, you'll receive 20% off all purchases!!!(excluding cosmetics and jewellery) ... PLUS the first 100...

There's a new man coming to town and he goes by the name Joe Fresh. The Canadian big box store is set to take on Manhattan this August but before crossing the boarder, Joseph Mimran gave his hometown a first look at last night's show. Inspired by the international runways, Joe Fresh...

I'm a particular fan of the soft pink ribbon necklace and the thick, knotted silver necklace – I've actually been looking for something similar to that for awhile, and it's perfect! The best part about Joe? It's so affordable – pieces in the range retail for under $20, with earrings starting...

Since October of last year, the Canadian fashion brand known for its affordable and stylish offerings and supermarket department beginnings has opened six freestanding stores south of the border, with plans for more. Now, thanks to a newly-inked deal with J.C. Penney, Joe Fresh is set to...

For those of us who want a stylish, enjoyable holiday season that won't break the budget, it's Joe Fresh and PC Home to the rescue. The two Loblaws in-house brands have transcended their humble supermarket roots: Joe Fresh is opening ever more standalone clothing stores in North America and PC...

Just last week, the first Joe Fresh pop up shop opened in New York City ahead of their official store openings. The temporary shop on Madison Avenue includes items from the fall and holiday collection. A second pop up shop is opening in NYC on October 27th. The first permanent US Joe...

Photography courtesy of FASHION Magazine The Joe Fresh world takeover has begun! The little grocery store clothing brand that could will be expanding to New York City but they won't be opening in a Loblaws store. For its NYC edition, Joe Fresh will be opening in a 15,000-square-foot...

To help us jump into autumn in style, Joe Fresh Style Director Adrienne Shoom told us all about her favourite fall 2012 fashion essentials. What are your three fall essential must-haves for women this fall and why? a. A statement coat — love the '60s-inspired Joe Fresh topper in this...

Canada's Joe Fresh is continuing to expand south of the border. The Loblaw-owned apparel brand has just inked a fashionable deal that will see nearly 700 Joe Fresh shops open in newly renovated J.C. Penney stores across the U.S. next spring. The four-year agreement means that specially...

 

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