"Nouveau Prep" is meant to describe their new take on the prep look, so why not just call it "New Prep." This is an American brand, right? Luckily, we can put aside the descriptors used in the campaign (which also include 'dressy but messy') and focus on the garments which do indeed offer...

" Like a pair of snazzy nappa-leather gloves & sleek matching "City Clutch" wallet from the upcoming Fall 2011 collection which come in matching Tiffany blue - fabulous! - guaranteed to cheer up even the most dreary day. Our inner Grace Kelly swooned & mooned over the gorge "Genevieve"...

Next on the hit parade, Tommy Hilfiger's menswear collection for the fall. "Those who believe there are only so many ways to do preppy clearly haven't met Tommy Hilfiger, whose newest interpretation might just be his best one yet. Via All The Rage Back to Women's Wear Daily: "It's...

The wavy strands falling down models' backs and the wispy strands tucked behind their ears gave the look an impromptu, windswept look, as if they had been strolling along Central Park on a chilly day. In preparation for the show, Wella Professionals Color Ambassador Aura Friedman...

Crew's "Hello, World!" campaign. Photo: Courtesy of J.Crew Better make room in your Bookmarks folder, because a serious stock of style has officially hit the internet. But before you roll your eyes, hear us out for a second: we're not talking about yet another fashion blog. Instead, our...

) Here are other worthy reads from blogger buddies and beyond: - Chanel fall nail colors have launched! Ooh graphite looks great! - Cheryl highlighted some summer wedding makeup/hair tipsincluding messy up-dos or fishtail braids - loving this braid (and bummed my hair is a little short for...

Also on my fall shopping list: shirt dresses from Thom Browne and polka-dot Manolo Blahniks. My hair is so bleached out from the summer. Any tips to get it looking healthy again for fall? I'm in the process of taking care of that exact issue. Warm your hair with a toner, and use Oribe's...

The fall line will be available online and in stores July 31, 2012. To see Heelys' full line of products, visit http://shop.heelys.com.

The shape of the sunglasses is interesting and shows Fashionistas everywhere what the shape of eyewear will be for the upcoming fall/winter 2012/2013. 'An earthly paradise populated by creatures of fantasy...the Eden of femininity...my creativity is expressed through clothes which make the...

Goreski is also the new face of Tommy Hilfiger's just-launched Eau de Prep. (Because we're big people here at The Prepatorium, we are temporarily setting aside our personal distaste for 'preppy parfums' in the interest of journalism.) The accompanying PR blitz is what has prompted all of the...

 

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