Esprit d'Oscar features top notes of Sicilian lemon, bergamot, and citron; a fresh floral heart with a mix of Egyptian jasmine, orange flower, and tuberose; and base notes of musk, heliotrope, tonka bean, and vetiver. Unlike many fragrances with citrus top notes, Esprit d'Oscar doesn't smell...

It's not often that one gets an invitation to hang out with a legendary designer at his country home, but that's exactly what happened yesterday when a group of beauty editors was welcomed into Oscar de la Renta's quiet spread in Connecticut. The occasion? The launch of the first perfume...

In recent months Oscar has further delved into social media, setting up a Tumblr and attracting nearly 120,000 followers on Facebook. Now, to launch its first fragrance in 10 years, Esprit d'Oscar, ODLR has created a gorgeous Facebook campaign that allows fans to sign up for a free sample...

Oscar de la Renta is set to launch his first new fragrance in a decade, Esprit D'Oscar using Facebook and it's Oscar PR Girl Tumbler. Seems like a perfect approach to maintain the integrity of their decades long glamorous image while attracting a new younger clientele! Oscar de la...

Read on to see what Oscar de la Renta has to say about his new perfume, and how you can WIN a bottle! Over breakfast in his store on Madison Avenue, Oscar de la Renta himself introduced us to Esprit d'Oscar, and told us a bit about its creation. He has garnered a prestigious team of...

Read on to see what Oscar de la Renta has to say about his new perfume. Over breakfast in his store on Madison Avenue, Oscar de la Renta himself introduced us to Esprit d'Oscar, and told us a bit about its creation. He has garnered a prestigious team of motivated modern women, including...

Esprit d'Oscar debuts on Facebook To celebrate the launch of his first fragrance in ten years, fashion designer Oscar de la Renta is introducing his 'Esprit d'Oscar Eau de Parfum' on Facebook. The new fragrance is subscribed as a spirited, elegant and sparkling scent with notes of jasmine,...

Oscar de la Renta has made use of this hottest tool to debut its fall 2013 ad campaign. The house escorted the fashion world over to Instagram to be the first to unveil the images of their latest campaign. The trend of using the service for social media marketing has been catching up and...

Esprit d'Oscar The Spirit of Femininity Over thirty years ago, Oscar de la Renta dreamed of creating a perfume that captured the joy and sophistication of his fashion designs. In 1977, he created his signature fragrance OSCAR, a celebration of women, timeless and feminine. Today, Oscar...

He had dressed US first ladies from Jacqueline Kennedy to Michelle Obama, and, most recently, Amal Alamuddin for her wedding to George Clooney. Former US first daughter Jenna Bush wore Oscar de la Renta on her wedding day. De la Renta, in this publication's experience, never played...

 

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