Jessica Alba doesn't waste a moment of her precious lucrative time. She's now the face of Piaget with whom she teamed up for an advertorial season as the spokesface of their latest Possession collection. Styled by the infamousBrad Goreski and photographed by Patrick Demarchelier, Jessica...

Here are some of the fashion news headlines of the week: Jessica Alba is the face of the new jewelry collection from Piaget. The pregnant actress has already shot the new ads for Piaget's Possesion collection. The pictures were created for online campaigns only, so you won't see them in your...

You can now take a behind the scenes look at the fashion shoot on YouTube, where Alba and designers talk about the classic jewelry styles. Jessica Alba Piaget campaign for the Possession jewelry line is goregous. Shots for the campaign were also released this week, showing Alba in six...

And if we didn't know her face so well, we would have overlooked Jessica Alba as just one of the thousands of beautiful Californians doing some late Christmas shopping in Beverly Hills. The Fantastic Four star was dressed very casually as she spent her hard-earned money at Barneys New York...

Actress Jessica Alba has signed to be the new face of Piaget Jewelry's Possession watch and jewelry collection. "She's modern and young and cool and beautiful," Brad Goreski, stylist for the campaign, said. "I think Jessica's the perfect face for Piaget." "The thing about Piaget is it's...

Actress Jessica Alba was recently spotted enjoying a day of family fun with her husband, Cash Warren, and three-year-old daughter, Honor, at the L.A. County Fair in Pomona. She looked casually cool in slouchy capris, a loose top with shoulder cut-outs and flats. Out favorite part, however,...

The premiere of "Little Fockers" was held yesterday in New York City and Jessica Alba attended the premiere. Jessica looked lovely wearing a white strapless feather detailed tiered dress from the Valentino Fall 2010 Couture collection, paired with sparkly sandals by Christian Louboutin and a...

Makeup artist Monika Blunder gave Jessica Alba a flawless face and defined eyes for tonight's People's Choice Awards. Inspired by the makeup from Jason Wu's Spring 2014 runway show, Blunder added soft, pearlesque shadow with a hint of glitter—the perfect complement to Jessica's Jason Wu Spring...

Among them were Jessica Alba and Nicole Richie who came to the event in fabulously sweet looking gowns! Jessica, who was honored at the event, wore a floor-length dress in white and pink gown embellished with green leaf and pink flower embroidery on the bodice and all the way down the...

in YSL, as the brand as just tapped the beautiful redhead as the face of its brand new Manifesto perfume. The fragrance is expected to launch in France on August 27th before arriving in other countries in 2013, so watch this space! "Yves Saint Laurent is a brand that inspires me deeply,"...

 

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