Montreal Model Rick Genest Stars In Mugler's Fall Ad Campaign so was Lady Gaga. On February 28th Gaga released her "Born This Way" video featuring the tattooed model. In the video the pop singer can be spotted copying Rick's skeletal body art wearing makeup to replicate his freaky tattoos. Days later Rick walked alongside Lady Gaga in the Mugler 2011...

PHOTOS: Zombie Boy Poses For Mugler Fall CampaignIt's not surprising that Rick Genest (also known as Zombie Boy ) is the star of the fall 2011 Mugler men's campaign , but we still love the resulting images. Just don't be alarmed if they look familiar. Both the campaign and Genest's recent spread in Vogue Hommes Japan were styled by Nicola...

Nicola Formichetti on Zombie Boy Rick GenestWe knew Nicola Formichetti found Rick Genest (also known as Zombie Boy or Rico) on Facebook, but the rest of his origin story was pretty mysterious until now. In an illuminating interview with Hint Magazine, Formichetti opens up about finding his muse. The tale goes like this: Formichetti...

Model Rick Genest (Zombie Boy) Becomes Fashion SensationNevermind Gaga walking for Mugler, who everyone seems to be raving about is Nicola Formichetti's muse and model – the skeleton tattooed Rick Genest – also known as ‘zombie boy' and ‘Rico' – a lovely young man from Canada whom he found on Facebook . Rick's ambition was turning himself into a...

See Zombie Boy Rick Genest in an Editorial Without Mugler on StyleCaster of a fashion fairy tale, if it weren't that the protagonist looks decidedly more beast than beauty (although admittedly, if you look at just his features, he's pretty hot). Rick Genest with his tatted up face, artfully done to look like a skeleton, was discovered on Craigslist and became the...

Zombie Boy Rick Genest Sports Sequin Jacket, Undies For 'Inked' Magazine, Flashes Tattoo-Free SkinZombie Boy in the November 2011 issue of "Inked." Photo: Courtesy of "Inked." Just when we think we can't become ANY more obsessed with Lady Gaga's "Born This Way" muse Zombie Boy aka Rick Genest, he always finds a way to weasel his cute little self back into our lives and knock us dead...

Watch Zombie Boy Erase His Tattoos With Makeup WHAT WILL HE LOOK LIKE AS A NORM? We can't wait to find out! Zombie Boy Rick Genest partially covered. Photo: Courtesy of DermablendPro's YouTube OMG. ALMOST THERE. Anticipation is building! Zombie Boy Rick Genest with no tattoos. Photo: Courtesy of DermablendPro's YouTube Zombie Boy...

Hot Dude Of The Day: Chris Evans Really IS Our Captain America That would make sense, for he is a hot dude who always looks like a dapper young fellow." Except we were wrong. We have never allowed that tree trunk of a man, who so frequently attends red carpets in perfectly pressed Dockers and vintage boat shoes, grace our Hot Dude Of The Day column....

Zombie Boy Rick Genest Poses With Male Model Andrej Pejic For AuslanderZombie Boy Rick Genest and transgendered model Andrej Pejic for Auslander fall 2011. Photo: Made In Brazil Lady Gaga's favorite tattooed and shaved Zombie Boy (you know, the one she undulated with in her super hot "Born This Way" video) is not only an MTV Style favorite, but he's now a...

Zombie Boy Rick Genest Erases Facial Tattoos With Makeup, Still Incredibly HotRick Genest in Schön! 14 - Strike!. Photo: Courtesy of Schön! 14 - Strike!/Matthew Lyn We already know that Lady Gaga's muse/"Born This Way" music video scene-stealer Zombie Boy aka Rick Genest is a total and utter BABETRON, but, like, haven't you always wondered what he'd look like without...

Hot Dudes Of The Day: The Roots For John Varvatos Photo: Courtesy of John Varvatos Mmm, John Varvatos is one of those brands that just screams, "HOT DUDE," you know? A go-to red carpet label for all our favorite heartthrobs (Bradley Cooper, Zac Efron, Adrian Grenier), JV, in all its crisp lines meets alternative takes on classics,...

Behind The Mask of Rick GenestIn one of the more clever advertisement spots that actually shows the effectiveness of the product, Dermablend struts its stuff using Rick Genest as a canvas. You may know Rick Genest as "Zombie Boy", the model who's been all over the fashion scene. Dermablend has teamed up with Rick to show...

Poland's Summer 2011 IssueJac Jagaciak and Zombie Boy (Rick Genest) take over the latest edition of 'Fashion' Poland for the Summer 2011 issue. Photographed by Zuza Krajewska and Bartek Wieczorek, the duo who also grace the cover, are surrounded by activity as they become eccentrically-dressed protesters. Jac wears...

Andrej Pejic Zombie Boy Auslander Ads Styleite Because we just came across Zombie Boy and Andrej Pejic together in the same ad campaign. Pejic and Zombie Boy (aka Rick Genest) were photographed for Brazilian brand Auslander. Made In Brazil identifies the campaign as spring/summer 2012, though that seems a bit premature — fall 2011 would...

Zombie Boy Uncovered In Schon MagazineBefore he became Zombie Boy, Rick Genest was just a white Canadian guy with no tattoos. And for those of us who weren't around to see his skin unadorned, photographer Matthew Lyn gave us a glimpse at what he might have looked like for Schön magazine. Call it an example of Photoshop used in a...

The Incredible But True Story of How Nicola Formichetti Got Rick Genest to Model in Mugler Here's the incredible but true story of how Mugler's new creative director Nicola Formichetti discovered Rick Genest—aka Rico, aka Zombie Boy, aka that guy with the mad skull tattoo on his face—and got him to walk in his debut men's collection, basically becoming the face of Mugler. Of...

Rick Genest's Face for Schön! Magazinecom/) continues to impress in Issue 14, featuring two spectacular models, Rick "Zombie Boy" Genest in "Undercover," and the stunning Andrej Pejic in a simple, elegant editorial titled "Allure," shot by Christos Karantzolas. Stylist Kyle Anderson takes full advantage of Andrej's body, putting...

Nicola Formichetti Paid 20k For Zombie Boy to Walk the Mugler ShowIt is no secret that Nicola Formichetti is paid with a capital P and will dish out the coins to have his way. For example, this past Paris Fashion Week, Formichetti insisted that his muse Rick Genest-aka Zombie Boy walk in both Fall 2011 men's and women's Mugler runway shows. However the...

Rick "Rico" Genest aka Zombie Boy Covers Up to Bare It AllRick "Rico" Genest without Tattoos Ever wondered what Rick Genest aka "Zombie Boy" looks like under those tattoos? Well now we know, thanks to the new Dermablend campaign videos. Dermablend has long been known as the brand used to cover scarring, tattoos and birthmarks and was looking for...

Montreal's Zombie Boy models Dermablend concealerChristopher Oct 21, 2011 Montreal's Rick Genest (also known as Zombie Boy) has been is the talk of the fashion world this year. Nicola Formichetti declared the 25-year-old his Mugler muse, he starred in Lady Gaga's "Born This Way" music video and he's appeared in numerous high-profile...

Behind the Scenes with Matt Plunkett and Zombie Boy Behind the scene preview of Rick Genest and Matt Plunkett Matt Plunkett photographing Rick Genest "Zombie Boy" for Giantto. Photo Credit: Grant Law Matt Plunkett photographing Rick Genest "Zombie Boy." Photo Credit: Grant Law Giantto, http://www.giantto.com "Brunch" From L to R -...

Zombie Boy Ate My Neighbours Rick Genest, aka Zombie Boy, wins every time. The model and artist who's now the face and muse of Mugler under Nicola Formichetti (and who also starred in Lady Gaga's Born This Way video) is unmistakable whether you are aware of his celebrity affliations or not -- evidenced when I unknowingly...

Zombie Boy and Andrej Pejic for AuslanderHere's the Brazilian label Auslander's Spring/Summer 2012 campaign featuring Andrej Pejic & Rick Genest – known as Zombie Boy, photographed by Marcelo Krasilcic and styled by Antonio Frajado and José Camarano. Muse to Thierry Mugler creative Nicola Formichetti, Zombie Boy soared to fame after...

Mugler Creative Director Shelled Out 20K To Get Zombie Boy To Paris, The Story Of The Red Louboutin Sole Revealed, And More Fashion NewsZombie Boy a.k.a Rick Genest. Photo: Courtesy of Thierry Mugler. • To get the excessively tatted Rick Genest (aka Zombie Boy) to Paris to walk in the Mugler runway shows, Nicola Formichetti spared no expense—the creative director paid off Zombie's nearly $20,000 legal fees, which were...

#2111 Zombie Boy Rick Genest sat front row at Duckie Brown Taking their limelight was none other than Zombie Boy aka Rick Genest, who rose to fame when Nicola Formichetti cast him in the Mugler campaign in January of last year. Dressed in what looked to be a combination of vintage and Formichetti originals (spiked vest, cap and sunglasses), he was...

Zombie Boy Rick Genest Is A Circus PerformerYou may recognize Rick Genest, also known as , from Lady Gaga's "Born This Way" video or those incredible Dermablend ads. He's 's muse, and has covered several magazines. This guy has ink from his head (or, rather, exposed brain) to his toes, and the fashion industry industry is completely...

The Iconic Transversal Model and Zombie Boy Brazilian brand Auslander has chosen Rico "Zombie Boy" Genest (made famous when Nicola Formichetti, the creative director for Thierry Mugler used him in the S/S 2011 collections ad campaign and runway show alongside Lady Gaga) and model Andej Pejic (the iconic model filling up magazines for...

Rick Genest by Aline & Jacqueline Tappia for GQ ItaliaCanadian fashion model Rick Genest is the center of attention for GQ Italia this month. Known as "Zombie Boy", Genest has tattooed about 80% of his body in such a way to portray the idea of the decaying corpse and horror. A recent photoshoot by Aline & Jacqueline Tappia for GQ Italia capture...

Visions of Visionaries: Zombie Boy | Hypebeast of Visionaries: Zombie Boy We all have prejudices. When seeing someone on the street or meeting new people we immediately judge them by their appearance and their looks. MADE recently sat down with Rick Genest, better known as Zombie Boy due to his head to toe tattooed frame, to explore...

Lady Gaga Debuts Song At Thierry Mugler Fashion ShowModels, including Zombie Boy (center), walk the runway at the Thierry Mugler menswear fashion show during Paris Fashion Menswear Week on Jan. 19. Photo: Karl Prouse/Catwalking/Getty Images See the male runway models in the photos above, including the two face-covered specimens and the one...

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