Christopher Turner Jan 30, 2012 Earlier this month H&M announced that they would be debuting a 30-second commercial for the highly anticipated David Beckham Bodywear line during the second quarter of the Super Bowl. Can't wait until Sunday? That's okay, H&M released the new spot a little...

For those who were around London's Regent Street last Wednesday and wondered what all the fuss was about, the crowds of press and fans were out in force to attend the launch of David Beckham's bodywear collection for H&M. The King of the Metrosexuals and national treasure himself also showed...

Hunky soccer superstar David Beckham has joined forces with fast fashion giant H&M for the David Beckham Bodywear Collection due out in over 1,800 H&M stores worldwide on February 2nd. The line features a series of mens undergarments including boxers, briefs, henleys, and pajama pants with...

and Victoria Beckham Above David Beckham with his daughter, Harper Seven, a fortnight ago. It's Hennes & Mauritz (H&M) that will collaborate with footballer David Beckham on a new fashion line, the Swedish firm announced this morning. Described as a 'long-term partnership', H&M will...

No matter what the reasons are, H&M and David Beckham just raised kids coolness factor with the new Bodywear collection for boys. Stripes are key for the debut collection of David Beckham Bodywear for boys, just as with David's men's range this spring. Wide stripes appear on long sleeve...

Photos courtesy of H&M The new year is here and David Beckham is ready to make you buy more underwear from his bodywear line at H&M. The new campaign film was filmed by director Guy Ritchie, David was casted as an action hero for the first time. According to the press release, the film...

NEW YORK, Nov 8, 2012/ — Take home David Beckham for the holidays! In fact, you can make David Beckham a stocking stuffer. (You wish). Actually you can, well... at least the new David Beckham Bodywear collection. Available exclusively at H&M, the David Beckham Bodywear Holiday collection...

David Beckham hosted his after party for the launch of his new bodywear line with HM at the Henry Moore Courtyard in Millbank, London last night. Many of his friends stopped by including The Stone Roses bassist Gary Mani "Mani" Mounfield, Primal Scream leading singer Bobby Gillespie, Spice...

David Beckham Bodywear 2012 Fall Interview One of David Beckham's most globally recognized ventures into fashion came alongside H&M early in 2012 which represented a fine accompaniment to his previous efforts with adidas. His Bodywear line with H&M centers around comfortwear and...

Film director Guy Ritchie's new film for David Beckham Bodywear at H&M, which sees David cast as an action hero for the first time. "David makes the perfect leading man," says Guy Ritchie, "for me this felt more than a campaign – it was like directing a short film." In the humorous campaign,...

 

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