I joined Betsey Johnson for brunch at Milk Studios as she launched her latest fragrance, Too Too. With a "Girls Just Want to Have Fun" theme, Betsey was accompanied by ballerinas from the Bolshoi Ballet Academy and pink frosted cupcakes went hand in hand with champagne (yes, this was...

If you missed it on HSN two days ago, JLo has launched her 17th fragrance called Love&Light to add to her ever growing empire. As though she weren't busy enough as a dancer, singer, actress, American Idol judge and fashion brand owner, the new fragrance has a woody, floral smell that's and...

Christina Aguilera to launch a new fragrance named Secret Potion By Andrea Petrou on March 9th, 2011 Christina Aguilera is set to launch a new fragrance named Secret Potion. The ‘Burlesque' star – who also has a series of other perfumes including Christina Aguilera, Christina Aguilera by...

By Jocelyn - Tuesday, September 25th, 2012 at 2:14pm Nicki Minaj is the latest celebrity to launch her own fragrance. This week marks the launch of her debut fragrance, Pink Friday. Sporting a blonde wig, and neon clothes, Nicki looked rather plastic at the New York launch. Doesn't she?...

By Jocelyn - Thursday, October 18th, 2012 at 1:13pm Khloe Kardashian and her hubby Lamar Odom have launched a new fragrance, just in time for the holidays! Here's what Khloe had to say about it on her website! Lamar and I are beyond thrilled to announce the release of our second fragrance...

We don't only want to talk about how excited we are that Eva Longoria is launching a second fragrance, but about how down right gorgeous she looks in the ad campaign for it. EVAmour, by Eva Longoria is apparently worlds apart from her debut fragrance, and far more dramatic if we are to...

By Jocelyn - Friday, May 3rd, 2013 at 2:14pm Katy Perry launched her third fragrance this week, called Killer Queen! Her previous fragrances are the successful Purr and Meow. She also has a false eyelash line. At the NYC launch, Katy sat on a throne inside the James B. Duke Mansion. Katy...

Beyonce launches new Heat fragrance in honor of Mrs. Carter tour. Photo: Courtesy of Beyonce's Tumblr/Beyonce Parfums Beyonce's The Mrs. Carter Show World Tour is shaping up to be a kind of magical fashion Easter egg hunt, each month or week or day unveiling a new style-centric facet to the...

By Jocelyn - Friday, June 21st, 2013 at 2:14pm Believe it or not, Justin Bieber won two Fragrance Foundation awards last week. If I'm being honest, I've never smelled his perfumes (and I'm not dying to, either), so maybe they're not half bad. If you're a fan – then you're in luck! The...

Justin Beiber's "The Key" fragrance is set to launch next month and some details are being released. Based upon the description this sounds perfect for me. Justin Bieber's third fragrance, launching in July, is energetic with a sexy splash of sparkling freshness, the luminous fruity floral...

 

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