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With Christmas just a week away, this collaboration between infamous sports brand Puma and London's avant-garde knitwear experts Sibling is sure to be a late addition to your Christmas wish list. The labels have teamed up to re-imagine Puma's GV Special and Challenge trainers – two classic...

their major PUMA Suede campaign with JD Sports, Jamal Edwards has been named as the face of My Suede. Our boy Jamal Edwards has been announced as the latest ambassador for PUMA ahead of their JD Sports lead My Suede campaign. SB:TV founder and friend of RWD; Jamal will face the campaign in...

Puma Japan PowerCat 1.12 Commercial Japanese international and Wolfsburg midfielder Makoto Hasebe stars in this new commercial sporting the latest Puma PowerCat 1.12 soccer boot. In line with the brand's "Football Brings Japan Together" campaign, this new TV advert captures how the campaign...

Self proclaimed king of trainers, JD Sports, has released its AW14 campaign of the same name. The sportswear retailer is keen to show off a variety of footwear sold across its 800 stores from the likes of Reebok, adidas, Vans, Nike and Lacoste, as well as a selection of exclusive...

Rihanna has been named Creative Director of Puma, overseeing the direction of the women-swear line, and act as the company's global brand ambassador, alongside Jamaican sprinter Usain Bolt and football star Mario Balotelli, among others, while also being the face of PUMA's ad campaign for Fall...

Bringing the silhouette into the 21st century, the latest iteration ups the ante with Puma's energy returning Ignite Foam, an updated and slimmer Disc System, and a minimalist upper for a snug fit. While functionality is the focus, aesthetics aren't forgotten: a futuristic, athleisure...

Take for example JD Sports. They've been around for some time and I have to agree with them on being the 'King of Trainers'. If you check out their site, you'll see so many exclusive colorways of your favorite trainers. Case in point, the Air Huarache. One of Tinker's finest pieces of work...

building itself on a sports silhouette, bosses have been keen to point out the updated version is designed "not to play in, but to live in". The Court Star will be directly competing with another relaunched tennis model, the adidas Stan Smith, at the same price point. Early images show...

courtesy of the Fashion Museum, Bath & North East Somerset Council) This week, and in light of the recently completed London 2012 Olympic Games, Worn Through would like to highlight an article entitled "'It's possible to play the game marvellously and at the same time look pretty and be...

"We want to send a message over the world to show that women can play football, and study, and work." Read on at NYTimes The Afghan women will appear in the eight-nation SAFF women's football championship that will begin December 12 in the tourist resort of Cox's Bazaar, Bangladesh . The...