The label's latest spot is to promote their Belle D'Opium fragrance and stars French actress Melanie Thierry who dances (choreographed by Akram Khan) and writhes around in a series of short, rapid shots. The notoriously strict ASA has banned the commercial for "simulating drug use".

After a year of the UK's Advertising Standards Authority excessively banning fashion and beauty ads (Yves Saint Laurent's Belle D'Opium fragrance, L'Oréal, Drop Dead swimwear, Marc Jacobs' Oh Lola, Miu Miu ) the US's National Advertising Division of the Council of Better Business Bureaus...

Pop star Avril Lavigne will launch her third fragrance for women, Wild Rose, in September. As was the case with her prior fragrance, Forbidden Rose, the rose in the name is symbolic — there is no actual rose note in the perfume. Wild Rose is a fruity floral; the notes include mandarin,...

co/8Wb6ajGN "Bell Announces Flavor, Fragrance Trends for 2012" article at Perfumer & Flavorist http://t.co/4IgXvDZk Sunday SOTE, anyone? I'm wearing Dear John by Lush; chocolate is Chuao Coffee & Anise. Petition to ask fragrance co.s to put formula #s on bottles so we can avoid...

the context of the ad, Belle running her finger down her inner arm could be seen to simulate the injection of opiates into the body. We were also concerned that following that scene, Belle was shown moving in a series of short, rapid scenes, before the ad concluded with her body seizing...

< BellaSugar > An Yves Saint Laurent Belle d'Opium fragrance ad has been pulled from broadcast in the U.K. after 13 complaints that actress Mélanie Thierry's dance moves simulated drug use and "the effect of drugs on the body." < Stylelist > Speaking of drugs: Mexico City's District...

" This is quite appropriate since the face of the fragrance is the woman with the golden smile, Julia Roberts. The La Vie Est Belle fragrance will be available on lancome.ca and at Lancôme counters in mid-August and will retail for $72 for the 30 ml, $95 for the 50 ml, $109 for the 75 mL and...

French perfume house Fragonard has launched Belle de Nuit Intense, a followup to their Belle de Nuit fragrance for women. Also new from the brand: Muguet, and Confidentiel for men. Belle de Nuit Intense ~ "The night is yours... The lady in blue's perfume is both opulent diabolically sensual...

co/8Wb6ajGN "Bell Announces Flavor, Fragrance Trends for 2012" article at Perfumer & Flavorist http://t.co/4IgXvDZk

 

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