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A gossip column regular and an heir to Italy's Fiat Automotive empire, Lapo Elkann went about realizing his definition of Italian sportswear with Italia Independent, a clothing label best known for its vibrant blue palette. In addition, the label employs Elkann's vast network of contacts for...

Here at My Fashion Life, we do love a classic. One with a contemporary twist is even better, as today we've fallen for the silken charms of French Connection's Bric A Bloc shirt. A tasteful twist on a modern wardrobe classic, the Bric A Bloc shirt introduces clever colour blocking into this...

For the impermanent store's inaugural drop we get a glimpse at a limited edition collection with Lapo Elkann's Italia Independent that is comprised of a pair of shades and matching chukkas. While the retro-styled sunglasses feature a navy velvet front and cobalt suede arms, the chukkas also...

What you need is a pair of shades that are durable and look good, like Italia Independent sunglasses. The celeb-approved brand just debuted their unbreakable sunglasses: the Sunglasses I-Ultra. These sunnies are practically rubber, and can be bent in any way possible and won't snap. Cue...

Having collaborated last year on various adidas ZX Flux colorways, adidas Originals and Italia Independent join forces once again, this time partnering on a new eyewear collection. The range features seven colors of the 1969 model, inspired by the adidas Superstar and named after the year of...

Not the most conventional way of showcasing this season's latest product, New Zealand footwear staple YOURS has produced a short clip showcasing the myriad of possibilities of destroying its Classic Grey High-Top. Shot in slow motion, YOURS enlists a flame-thrower, red paint, chainsaw and even...

This summer is all about a long forgotten classic, the shirt. From crisp white tailored shirts, to glamourous shirt dresses from the catwalks of Jil Sanders and McQueen. Teamed with anything from jeans or knotted over a maxi dress, never underestimate the power of the classic shirt. Jil...

Italia Independent x Vertu Phones Luxury phone manufacturer Vertu have teamed up with Lapo Elkann's Italia Independent to create two limited edition phones. Both the Constellation Quest and Constellation phones have been given a makeover in Elkann's signature blue palette. The Constellation...

So it's no surprise that Krazy Karl is teaming up with Italia Independent founder Lapo Elkann on an eyewear line set to launch this October. The capsule collection will feature 3 sunglasses and 3 optical frames with styles for men and women, as well as unisex options. The full collection...