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Launched in 2000 with a collection of tailored clothing and sportswear, John Varvatos now represents an entire men's lifestyle that includes footwear, bags, belts, eyewear, limited edition watches, men's luxury fragrances, as well as the younger, edgier John Varvatos " USA Collection and...

Menswear designer John Varvatos held court last Saturday night to kick of the Hamptons summer. The cocktail party at his East Hamptons boutique was also in honor of the launch of Beach Magazine. The Varvatos label has always paid homage to rock n'roll. It really made that clear when they took...

John Varvatos' target audience for the Star USA line, clothing and fragrance, is "adults" (men in their 20s and beyond), but the effect of the name "Star USA" coupled with the new fragrance's container — part beer bottle (note the metal-spring cap), part subway token (top) and part...

storylines that resonate with the targets of fashion clients such as John Varvatos, Converse and LeSportsac, beauty clients like Bobbi Brown, Henri Bendel and Method, and entertainment clients like The Sundance Channel, Lifetime and MTV. Launched in 2000 with a collection of tailored clothing...

Fusing Rock ‘N' Roll With Fashion (WSJ) "With two fashion labels—John Varvatos, a classic menswear line that celebrated its 10th anniversary last year; John Varvatos Star USA, an edgier, younger collection and the most profitable of the lot... the 56-year-old designer now has nine stores in...

About John Varvatos Launched in 2000 with a collection of tailored clothing and sportswear, John Varvatos now represents an entire men's lifestyle that includes footwear, bags, belts, eyewear, limited edition watches, men's fragrances, as well as the younger, edgier John Varvatos " USA...

What I find exciting about fashion is that you can use clothes to build characters that morph and change season after season while keeping faith to their core values". John Varvatos Come vi avevo anticipato la collezione AI 2011-12 di John Varvatos rispecchia totalmente il mio gusto. (O...

Varvatos Style Watch–Hollywood and John Varvatos made for the perfect match recently with the American designer's clothes worn by actors Chris Hemsworth, Brad Pitt and Joe Manganiello. Manganiello wore John Varvatos' black jacquard double-breasted tuxedo to the season six premiere of HBO hit...

Rock God Jimi Hendrix has been immortalised by John Varvatos in a new collection. The designer's limited edition line, due spring 2014, comprises both men's apparel and accessories inspired by the late musician's style. During an interview with Rolling Stone magazine, Varvatos admitted he...

× John Varvatos is a brand that unites old world craftsmanship and refined tailoring with modern innovations in textiles and a rock'n'roll sensibility. Launched in 2000 with a collection of tailored clothing and sportswear, John Varvatos now represents an entire men's lifestyle that includes...