Just in time for Mother's Day comes the first ever Elizabeth Arden Warehouse Sale - with everything that mom (and you) could possible have been wanting including gift sets, fragrances by Elizabeth Arden, Britney Spears, Justin Bieber, Taylor Swift, Mariah Carey, BCBG, John Varvatos, Juicy...

Wonderstruck is about that moment when you instantly feel a connection to someone, but then there's that feeling of being completely enamored – enchanted – when you know a little more about that someone and still feel that strong connection. Wonderstruck Enchanted was developed by perfumers...

Bieber perfume: A lot more functional than Spice Girl lollipops With his perfect pout and coiffed locks, it's no surprise that Justin Bieber is somewhat of a beauty guru. And with his ever-expanding line of nail polishes for OPI and exclusive fragrance for Walmart, it was only a matter of...

Taylor Swift says her fragrance Wonderstruck is "a rush of something new". The pop star has collaborated with Elizabeth Arden to create her first perfume and claims it was inspired by new connections including falling in love. Speaking in a new teaser clip for the scent – due to be...

Country music superstar Taylor Swift is releasing her very own perfume. Taylor partnered with Elizabeth Arden to launch her first signature fragrance. Wonderstruck will debut in prestige department stores nationwide in October. "Wearing perfume is such a unique way to create memories.Like...

Taylor Swift and her new Wonderstruck Enchanted fragrance. Photo: Getty Images/Courtesy of Elizabeth Arden/Taylor Swift After the glowing success of Taylor Swift's debut Wonderstruck perfume last fall, T Swift announced today that she will be releasing a second edition of her signature scent...

Following the 2013 ACM Awards, Taylor Swift was the headline performer alongside Tim McGraw, who held his massive Superstar Summer Night in Las Vegas last night. Joined by country legends Keith Urban, Faith Hill, Jason Aldean, and Dierks Bentley, Taylor took the stage at the MGM Grand Garden...

As I flip around page after page, I see a brand of drugstore cosmetics brand having Taylor Swift as a model. That's why I am not surprised she partnered with Elizabeth Arden to launch her first signature fragrance. WonderStruck. Taylor Swift Fragrance in WonderStruck I love everything...

It's not enough that Taylor Swift got to date Taylor Lautner, the cute as a button Swift has a new fragrance and a commercial where she wears the most amazing dress! Why she wouldn't use Lautner as her love interest in it I have no idea, the boy she does have in it pales in comparison! The...

Taylor Swift will be at Macy's Herald Square on Thursday, October 13th at 4:30 pm to introduce Taylor Swift Wonderstruck and to meet with 300 of her fans (the first 300 who purchase the "All Access Wonderstruck Package". Her appearance will be streamed live on her Facebook page, at Macys.com...

 

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