Already a staple among the street wear crowd, the skater, designer, and all around nice guy got the idea to open his first retail location at the suggestion of Supreme's James Jebbia. Since then, the volume of customers stopping by Benny's make shift storefront (downstairs from his office)...

In Chinese traditions, a wedding is generally known as an occasion of "Double Happiness", where an already auspicious event is enumerated by several more. The most recent Sneaker Con New York City, which took place on Saturday, was just such occasion. As a wedding party of several hundreds...

No, not Clooney and the Boys but the original ones with Frank Sinatra and Dean Martin, both incidentally were fans of the label as well. The outcome was unveiled at Original Penguin's SoHo flagship recently. Over free flowing Bushmills and passing mini-burgers, executives from Original...

Check out the recap images taken by Londoner Ravi Sidhu after the jump and if you happen to visit London, swing by G-Shock East for the brand's latest offerings. via: SF G-Shock East 91 Brick Lane | Map London, England

But the fervor is actually taking place in Europe, where countless sneaker-themed events have opened its doors in recent years. The newest is SneakerMuseum in Cologne, Germany, a gallery devoted to sneaker oriented exhibition. Doubt there would be a huge turnout to something so "formal"? The...

The turn out of attendants was beyond anyone's expectation as hundreds lined up to enter. Once in, the rotunda on the first floor served as the "marketplace" with treasure trove of deadstocks, hard to find, and unique footwear. Just beyond decorated columns, manufacturers set up special rooms...

Billed as "Sport Is Art", the campaign is the culmination of artists from the 5 continents, each exemplify his or her interpretations between art and sports. Honored guests had the opportunity to acquire the collection early over the weekend as well as a preview of tees representing China by...

But there were moments that even the large circus tent could not accommodate all who came to visit as a record number of visitors descended on the event. The deal making got hot and heavy right from the start as many bargain hunters sought exclusives not available elsewhere. But one odd...

One was heavily in tune to a homogeneous bass with a heavy dose of dark emotion creep by. There was no hesitation with the other. From the start, it broadcasted its intent through rapid succession of guitar works. Dealt such vibe to the gathered audience that many audience members started to...

Where else but here would you see a converted RC car in the shape of a giant PUMA Clyde or someone with a New Balance tattoo? Hundreds across Switzerland converged upon Europe's most comprehensive sneaker convention for the opportunity to swap, buy, or just to see the festivities. And if you...

 

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