Add some splashes of color and sustainability to your wardrobe with the launch of ASOS Africa. The new collection of acid-brights, zebra, and giraffe print separates will encourage excursions to another world, even if it is just heading to another day at the office (or at school). The...

But also, there's a lot of do-gooding that happens when you buy one of the Asos Africa pieces; the retailer teamed up with SOKO Kenya, a clothing production workshop that works to create sustainable jobs and develop skills for the country's poor. Their tagline? "Ethical, green, sustainable...

Collaborating with Soko and several other small African Communities, ASOS AFRICA supports and provides for underprivileged communities by establishing sustainable businesses through local craftsmanship. Check out my favourite items from the collection below... Asos Africa Printed Jacket...

visited South Africa for a meeting with Nelson Mandela bringing with her an impressive wardrobe consisting of her staple long coat and waisted belts. However, she also had a little high street lovely snuggled in her closet and that came in the shape of this printed sleeveless oversized...

to support Asos in their plight to help local communities in Africa by wearing the Asos Africa Collection. Asos worked with SOKO in Kenya to produce the Asos Africa Collection and also enable underprivileged communities to establish sustainable businesses through their local craftsmanship....

Everything in the 11-piece S/S'11 capsule collection was produced and hand-beaded by SOKO, the Kenyan collective & workshop that produces all ASOS Africa products. "I started with ethical concerns as a designer, so whatever collaboration I do, it's important," says Jessica. "Not to be...

Oh right, Social Responsibility: ASOS Africa is produced in collaboration with SOKO Kenya, allowing underprivileged communities to establish sustainable business through local craftsmanship. That's almost as cool as wearing Poopy Pants. Below, one of my favourite looks from the collection,...

June 23, 2011 ASOS, which had featured here in Lucire some years back, has reason to be pleased: it has spotted US First Lady Michelle Obama wearing the ASOS Africa printed sleeveless oversized shirt at the Emthonjeni Community Centre in Zandspruit Township, South Africa, on Tuesday. The...

Adding some colour to your winter wardrobe, ASOS AFRICA not only keys into everyone's current obsession with plaid but also allows underprivileged communities to establish sustainable business through local craftsmanship. My favourite items below. CLICK TO SHOP ASOS Africa Jumper with...

looks for its ASOS Africa collection. The designs feature modern silhouettes, acid-bright colors and traditional African prints made inKenya. The ASOS Africa collection is a favorite of First Lady Michelle Obama's, and a portion of every purchase will benefit local communities inEast Africa....

 

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