Reports that Missoni has plans to launch a lower-priced line have already been debunked by one of the brand's most public faces, Margherita Missoni. "Missoni is NOT launching a second line," Margherita tweeted on Friday, a day after The Wall Street Journalreported on the family's plans for a...

Good news, fashion fans – Hussein-just-call-me-Chalayan is launching a diffusion line, Grey Label, that will act to deliver a dollop of his signature designs at a more affordable price point. It's an interesting choice of name, considering his experimental, avant garde designs, but it'll...

Named after the address of his Soho office, Derek Lam is launching a diffusion line called 10 Crosby. Lam's take on the ideal 10 Crosby girl? "I like the idea of Dree Hemingway and Mariel Hemingway ... urban, but in a soft way." Expect wonderfully wearable items like a boxy white wool coat and...

Matthew Williamson is the latest designer to offer a more accessible diffusion line to his growing repertoire. As well as recently launching a capsule collection for Macy's and a bridal line, the busy designer has been stateside to unveil his latest offering, MW by Matthew Williamson. "The...

B Brian Atwood Diffusion Line Sneak Peek B Brian Atwood's Rhinestone Embellished Sole Such retail giants as Saks Fifth Avenue, Barneys Co-op, Fred Segal and Shopbop.com are already set to carry this celeb favorite's diffusion line, so while you may not have the bank account of a star......

"I'm drawn to the populuxe concept, where luxurious jewels are available at price points every girl can afford," explains Karen Erickson. This line marks the second diffusion collaboration for the brand; the first was with Target in 2009. "The funny thing that we learned when we did Target is...

This will be music to many ears - Balmain has announced it will launch a diffusion line which will be "younger and designed by a new team." It is the latest development at the fashion house which recently appointed Olivier Rousteing as its new creative director, replacing Christophe...

!) French line Balmain has unleashed two photos of its new diffusion line aptly named after the brands iconic creator Pierre Balmain. The line is a collaboration with Ittiere SpA (who also licenses the likes of Just Cavalli) and was created by an "independent design team" as opposed to...

Balmain's signature stylings of studs, zippers, cropped jeans and ripped tshirts may now be that little more affordable for the average consumer with the launch of their second line Pierre Balmain. Featuring the Balmain look at a high street price tag, that $2000 tshirt made so covetable on...

Balmain launches its difussion line named 'Pierre Balmain' starting with a first collection for Spring Summer 2012. The line will be found in the stores in December 2011, and includes everything from casual wear to evening wear. All the pieces will be inspired from the past collections of...

 

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