Brand: Calvin Klein Year: 1992 Model: Mark Wahlberg Photographer: Herb Ritts In 1992 Mark Wahlberg was rap star Marky Mark and he was selling millions of records while ripping off his shirt and dropping his pants onstage and in his videos. Calvin Klein was impressed with his physique and...

in the '80s: His advertisements were frequently photographed by Bruce Weber (who has also worked with Ralph Lauren and Abercrombie + Fitch) and featured men and women being sexually idolized. Famous celebrities like Mark Wahlberg and Brooke Shields first rocketed to worldwide stardom after...

other Calvin Klein duties, Lara Stone has just been announced as the new face of the label's underwear campaign – Naked Glamour. The "traditional" Calvin Klein black-and-white campaign is "very compelling," according to Joe Gromek, ceo of The Warnaco Group Inc., which owns the Calvin Klein...

other Calvin Klein duties, Lara Stone has just been announced as the new face of the label's underwear campaign - Naked Glamour. The "traditional" Calvin Klein black-and-white campaign is "very compelling," according to Joe Gromek, ceo of The Warnaco Group Inc., which owns the Calvin Klein...

from its sportswear, denim, underwear, and accessories lines, Calvin Klein constructed the first floor of a home in an all-white space using 2x4 studs painted black. br> The space made a perfect backdrop for models to display next season's various products. While some languished in Calvin...

That's the mantra that drives Calvin Klein Underwear for Spring 2015. For women, sexy black lace and slip dressing combines femininity and flirtation. Sheer insets present a subtle transparency in bodysuits and bustiers. For men, the athletic and vibrant Calvin Klein Intense Power underwear...

If every dark cloud has a silver lining, the upside to Justin Bieber being cast in Calvin Klein's new underwear ad is definitely LOLs. And boy did Kate McKinnon deliver those in this masterful spoof of the original ad on last night's episode of SNL. This is maybe even sillier and funnier than...

#mycalvins" – a multi-tiered initiative that maximizes the conversation around Calvin Klein Underwear by leveraging existing consumer behavior to show the iconic Calvin Klein waistband. Conceived to inspire consumers to join the conversation, "show yours. #mycalvins" is an image-driven...

empire is based on underwear. The label has changed hands, yet that statement has remained true. The proof – in this era of social networks, Calvin Klein Underwear brand remains strong with its hash tag #mycalvins. Leveraging the power of the pop culture "selfie" phenomenon, Calvin Klein...

first male underwear model in 1983. Famed fashion photographer Bruce Weber shot the Brazilian wearing white briefs, leaning against a whitewashed chimney in Santorini, Greece. -- 1992: Mark Wahlberg Back in 1992, Mark Wahlberg — then known as rap star Marky Mark — became a fashion...

 

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