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store and the model majority seemed to be hugely impressed by theeffect the bra had on Andrej Pejic's chest. The Netherland Twitter users started commenting on the issue as soon as the news and photographs were released. Here are two of approving comments: That HEMA campaign is brilliant:...

To promote Victoria's Secret new "Very Sexy Push-Up Bra", campaign models Candice Swanepoel, Lindsey Ellingson and Alessandra Ambrosio tell us what they think is sexy in this playful video."I think it most important to feel comfortable in whatever you are wearing"- Candice Swanepoel The...

The Victoria Secret U plunge push up bra is my second favorite rack holder I have ever owned. When I am not with clients I have a tendency to wear some chest exposing tops and dresses, but found what I ended up exposing was more bra than tata. Then this sweet baby walked into my life. I first...

to promote push-up bras. The Bosnian-born, Australian-raised model once claimed that he hoped to model for Victoria's Secret one day. Now it seems he is one step further to achieving this dream after being cast by Dutch retailer Hema to model their women's lingerie line. Hema secured Pejic...

In the field, then the intimate advertising campaign for H & M has seen stars of level as Bianca Balti, To complete his collection, which is already in a show, here is the low cost fashion giant to focus on its brand new padded push up bra sizes 2 promises even more! It has thick padded...

Christopher Turner Dec 13, 2011 Androgynous male model Andrej Pejic is starring in a lingerie ad campaign promoting push-up bras for Dutch retail chain Hema. In the ads, Andrej wears the brand's "Mega Push-Up Bra" (which claims to add two cup sizes) underneath two different v-neck dresses....

By Jocelyn - Tuesday, August 6th, 2013 at 9:09am This new push-up bra commercial claims to be able to give any woman cleavage, no matter how flat you are. In order to prove this point, they went to drastic measures! The Thai lingerie brand Wacoal launched this Mood Boost-Up Bra along with...

a sample of the Calvin Klein Push Positive bra to try a few months back (I've been slow on writing it up) and I didn't really bother to read the release properly before requesting one in my size. So I received the bra, wore it, and came to the conclusion that it was in fact a great push up...

shows off some fancy dances moves for Calvin Klein's newest push-up bra, and surprise! — does it to the oldie-but-goodie jam "Push It" by Salt-N-Pepa. There's really no better way to advertise a push-up bra than to that tune. Of course, the song itself has nothing to do with bras, but who...

), and his lithe frame could easily double as a woman's since most models' bra cups don't exactly runneth over. Pejic's breasts, though, don't even exist. (PROOF!) And Hema's mega push-up bra transformed them into a VA-VA-VOOM moment, or at least a full A cup. Yeah, we're going to need five of...