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Gucci has launched Gucci Guilty Intense, new variations on Gucci Guilty and Gucci Guilty Pour Homme. Guilty Intense ~ "Where the original was an eau de toilette, Gucci Guilty Intense is an eau de parfum: a provocatively warm oriental floral with passion at its core. The scent seizes...

But it's always great to see hot Chris Evans, next summer's Captain America, appear shirtless and smoldering for Gucci! Chris alongside Evan Rachel Wood appear in the Gucci Guilty Pour Homme Fragrance ad available in stores early next year. Yep! You can thanks for this teaser stocking...

But perhaps that's on purpose, because Gucci Guilty Pour Homme is targeting "the elusive social-networking consumer, a much-sought-after and slippery target that the industry hopes can help revive its waning appeal."3 Gucci will rely on Facebook, YouTube, 4, and Evan Rachel Wood in its...

Chris Evans is not only Captain America; Johnny Storm (aka The Human Torch from Fantastic Four); a "regular" Boston guy; and a lover of women who can rock a pair of sweatpants; but he's also the face of Gucci Guilty. Lucky for us, after the success of Gucci Guilty and Gucci Guilty Pour...

Gucci Guilty Pour Homme will have a fresh citrusy aroma that will suit men's active lifestyle. Composing the fragrance are flavors of lemon, lavender, orange blossom, patchouli, and cedar. Want it for your partner? Gucci Guilty Pour Homme will be launched in 2011. And of course there's an...

Guilty Pour Homme in February. The new fragrance is the masculine counterpart to last year's Gucci Guilty for women, and is meant for the man "who knows what he wants". The notes for the aromatic fougere include lime, lavender, pink pepper, neroli, orange blossom, cedar and...

Guilty Chris Evans and Evan Rachel Wood have once again teamed up to promote Gucci Guilty fragrance, appearing in some new ads for the perfume. The short film was shot by director Frank Miller (Sin City) in his unique modern noir style and the soundtrack was done by Bat for Lashes. Gucci...

In January 2011, Gucci will launch a masculine companion for the Gucci Guilty female perfume . Guilty Pour Homme's top notes are lavender and amalfi lemon; middle notes are and african orange flower; base notes are patchouli and virginia cedar... Sounds very sexy! No wonder Gucci chose...

The 2012 fragrance awards season is over, and we have a winner: Gucci Guilty Pour Homme, which took 5 awards.* Tied for second place, Bottega Veneta and Elie Saab Le Parfum, with four awards each. In third place, Prada Candy with three awards. A quick run down of past winners: *This is...

This Father's Day, Gucci celebrates the everyday hero with Gucci Guilty Pour Homme. For the modern man, Gucci Guilty Pour Homme represents a powerful mix of excitement, fearlessness and impeccable taste. The fragrance is an intense and individual contemporary fougère that provokes as it...