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blogger ELIN KLING . I chatted with H&M's Sweden PR gal Sofia Jegerborn for the why and how of it all. Why did H&M choose to collaborate with Kling? We always strive to surprise our customers, and it felt great to do a local collaboration with a Swedish fashion profile like Elin Kling....

Chloe's Leather Ankle Strap Open Toe Wedge is super simple and super sexy! I am currently traveling though Spain on vacation and I stopped in my tracks on Tuesday night when we passed the Chloe store in Porto Banus in the South of Spain. These gorgeous Chloe Leather Ankle Strap Open Toe...

's Ankle Strap Ballet Flats shows us the juxtaposition of classic and modernized design through its style and structure. Displaying its classic side is the smooth and simple leather construction on the upper which they highlighted in off-white while its modern charm is revealed by the...

{ via } By now most of you lovelies are probably aware that the wonderful fashion blogger Elin Kling will be designed a limited collection for H&M in Sweden. It looks beautiful, quite Bohemian and simple. What I really like about this, is that when it launches on 03/02/2011 10% of sales will...

The collection is minimalist and raw, but with clear bohemian element, something that reflects my personal style well, "said Elin Kling. (rough translation) The collection will be sold at the following Sweden stores: Stockholm: Hamngatan 22, Drottninggatan 56, Sergelgatan 1, Götgatan 36,...

• Swedish blogger Elin Kling has created a capsule collection for Guess by Marciano. • Alexander Wang has filed a response to allegations filed by a former employee that accuse Wang of poor working conditions and long hours. • Former Barneys fashion director Amanda Brooks has donated a...

I'm loving the Elin Kling for Marciano capsule collection, the collection was designed by the Swedish-born fashion blogger with the Marciano design team featuring simple, wearable pieces. The collection will include a chic assortment of blouses, dresses, denim and leather, love the minimalist...

× To celebrate the launch of the official Elin Kling for Marcianoinfo site, Kling has unveiled the first lookbook image from the collaboration, which was shot by photographer Amy Troost and styled by Zara Zachrisson. She's wearing the same lightweight denim shirt that was included in this...

Based on the generous behind-the-scenes snaps that Kling released on her blog today, the Elin Kling for Guess by Marciano collection is filled with minimalist-cool basics, like a lightweight sleeveless button-up and goes-with-everything romper. Flashier items include the acid washed denim...

View Fullscreen On the heels of March's so-sexy Claudia Schiffer campaign, GUESS by Marciano is presenting a collaboration with Swedish blogger-turned-street-style icon Elin Kling. The blonde beauty, who designed a collection for H&M in spring '11 and co-founded superstar blogger hub...